Qualitative Market Research
With our extensive medical and consumer panels we are able to reach segments across the globe. Our strength, however, is in regions such as North, South and Central America. We also cover the Caribbean.
We use a variety of approaches; panels, F2F, CATI, CAWI, CAPI.
Our Services include:
- Focus Group Services / Focus Group Discussions (FGDs)
- Non-Traditional Focus Groups
- Online Focus Groups (OFGs) & Online Interviews
- Online Bulletin Boards (OBBs)
- In-Depth Interviews (IDIs)
- Paired Depth Interview (Dyads & Triads)
- Tele-Depth Interviews
- Central Location Testing (CLT) for Qualitative Research
- Mystery Shopping